EXCLUSIVE INTERVIEW
WITH BEATA HEUMAN
ot having gone to any design schools, it was under the
employment of Nicky Haslam that Beata Heuman learned
the most practical and professional techniques about the
design world. The young designer has developed her own design
firm, based in London, in a short amount of time through hard
work and a unique vision.
Heuman’s signature style is mainly residential. To the Swedish design-
er, her approach on design can vary, depending on the house or client,
but it has an overall feel of colourfulness and naturalism, as well as
a sense of humour and elegance. One of her main focus is to always
accommodate a certain design to the client’s personality and vision.
What attracts her most toward design is its versatile predisposition,
that is to say, it’s a multi-layered industry. Heuman acknowledges
that everything can be a source of inspiration if one is open-minded.
Meanwhile, she is also delighted by meeting talented individuals
whose preeminent focus is to create and build alluring products.
She often does bespoke furniture and her company also designs
their own fabrics.
Beata Heuman
Beata Heuman by Simon Brown
Beata Heuman by Simon Brown