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The shop, located in the centre of Milan, is featured on the outside by a large glazed
front interrupted by large structural elements covered in stone. The internal layout is di-
vided into two levels: the ground floor with a main room volumetrically regular but with
interesting asymmetries, on the lower level a more cosy space, divided into different
areas which can also accommodate technical elements. The analysis and the study of the
space, in terms of distribution and volume, is the starting point for a calibrated design to
reconsider the space in a contemporary, simple and refined style. The high walls - all
fully visible from the outside – are considered as surfaces to form a unique skin rich in visual
and sensory stimuli. Custom made wall panels, natural stone elements, mirrors, soft fabric
upholstery and containing elements are perfectly placed giving an evocative and dynamic
atmosphere to the entire space. The materials used in their maximum and authentic
expression and the “tailoring” of the wall panels, give the project a unique character
which is totally different from a standard and serialized product. The fireplace developed
as a thin vertical volume, is a block of wood and stone that is placed transversely in the
space partly to conceal the big custom wall-system and to separate the study/customers
and dining/living areas. The ceiling is designed as a simple suspended sheet, where there
are embed white colored lighting cubes and the spectacular Venetian glass chandelier.
The floor is intentionally homogenous, made in perfect color tone to further strengthen the
overall perception of the products and materials shown. On the lower level the space is
designed using the same concept of the ground floor, but with greater emphasis and ele-
gance of Classic sophistication. The color tones used are bright and clear and the contrasts
are more marked and important with more geometric and expressive lines. The wall-pa-
nels, always customized, are finished in a “plaster” white tone which recalls the neoclas-
sical style. A unique and sophisticated elegance, that binds perfectly with current trends.
