Stories and Matters
2018
Between spaces
of voices, a succession of “places”.
Stories and Matters is the editorial
tools, to give them the geography,
where to be: not just a container, but
a score in which images of landscapes
and free refl ections are orchestrated;
glimpses of interiors, literary quota-
tions and author’s shots.
In this space the story is not forced.
Graphics, photographs, quotes live
in complete freedom, following the
infi nite perspectives.
Telling by images. Imagining with
words. There is no message, which
is fully explained by using a simple
“icon”. It is always supported by
the “verb” we use to fi x, express, share
the perceived emotions. On the other
hand, writing, voice main expression,
describes the power of a scenario
either on the paper sheet – or smart
phone. Communicative images and
“imaginative” words. These are the
essence of the physical and mental
space, which the story of the company
philosophy and therefore of the
product can fully express itself in.
Like any great narrative it is not
a soliloquy – a single space – but a set
