POLTRONA FRAU
Renzo Frau founded Poltrona Frau in Turin in 1912.
In the 30’s it was already a status symbol. From 1926 it
was appointed supplier of the Italian Royal Family, the
Savoia dynasty. From then on, it will furnish all the most
important houses, grand hotels, the interiors for Expo
Turin 1928, and the lavish transatlantic Rex, pride of the
Italian Navy.
Poltrona Frau's mission is to create understated and
elegant objects inspired by tradition and projected
into the future to provide global living solutions,
develop custom interiors for private and public spaces,
and luxury travel interiors to meet the emotional
and aspirational needs in a sustainable fashion for a
sophisticated international clientele.
The brand is globally recognized as the undisputed
excellence in sustainably crafting leather upholstered
objects for homes and public spaces, as well as luxury
travel interiors, boasting a position on the international
market as the ultimate aspirational Brand.
Poltrona Frau encompasses excellent handcraft,
high quality materials, aesthetic sensibility and great
reliability of services engaging customers through
physical and digital channels.
Each material from the brand's catalogue is carefully
selected and sourced based on technical, functional
and emotional characteristics to ensure every product
is durable, optimized in weight and manufactured
with advanced processes that are sustainable for the
environment and long lasting for the customer. Thanks
to these exclusive technological processes and special
finishes make these materials “proprietary” that are
unique to Poltrona Frau.
GIOBAGNARA
Renowned for its elegant creations that convey luxury
without ostentation, GIOBAGNARA adheres to the
highest standards of craftsmanship. By pursuing a
philosophy that incorporates traditional know-how with
leading-edge technologies, and offering
a limitless color palette of quality leathers and suede,
founder Giorgio Bagnara has been able to experiment
and push the technical boundaries of his craft in order to
create pieces that are both beautiful and functional.
Launched in 1999, the GIOBAGNARA brand
has quickly earned a reputation for expert leather
workmanship, and its founder has become a key
partner for a large number of interior designers
as well as a select group of yacht and private jet
designers who rely on his specialized knowledge
to realize made-to-measure commissions.
In 2015, Giorgio Bagnara expanded his leather goods
portfolio with the acquisition of saddle leather specialist
RABITTI1969.
In 2017, Bagnara initiated a collaboration with French
designer Stéphane Parmentier, who was appointed
creative director of GIOBAGNARA and its affiliate
brands.
In 2018, the company’s portfolio grew with the strategic
acquisition of PIGMENT FRANCE, a respected
company with specialized skills in leather covering and the
weaving of wicker, rattan and straw.
In 2022, GIOBAGNARA acquired the Italian luxury
lifestyle brand RIVIERE. The know-how of this
brand is unique of its kind, and elevates the universal
characteristics of beauty and quality. With this acquisition
RIVIERE enriches GIOBAGNARA's offer and
strengthens the Group's international leadership in the
sector.
Today, GIOBAGNARA proudly counts more than 150
direct employees.
The brand now boasts an impressive offer of quality
leather homewares and is ready to embark on its next
exciting chapter.
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