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True Heritage
100+10 Years of True Evolution
Michele De Lucchi
«The Poltrona Frau Museum cannot just be
a container for product exhibitions; it must also
be a place that tells the story of the evolution
of the human living environment.
This environment is the stage upon which
we perform out our existence, and we decorate that
stage with objects that are expressions of the most
sophisticated and advanced ideas we have
of the meaning of being on Earth.
The Poltrona Frau Museum must aim to describe
the image that we have built for ourselves and our
living environments over the last 100 years.»
