COVETED MAGAZINE PAGE 37.
Genie
Creating
hereditary
classics
since 1919, the Swiss brand dis-
played at the grand trade show,
BaselWorld its new collection of
classic attires for men’s wrists
which combines functionality
with sturdiness in an astound-
ing steel case.
Louis Erard
Conceiving authentic and origi-
nal content, Louis Erard passion
for fine craftsmanship and Swiss
tradition is quite evident in his de-
signs, like the regulator with pow-
er reserve which is a pure and styl-
ish timepiece that amalgamates
contemporary and classic details.
Longines
Based in Saint-Imier, Longines is has been man-
aged by Walter Von Kanel since 1988. The watch
company provides their expertise through the
exhibition of traditional, elegant and capable
designs performance-wise. Out of curiosity,
Academy Award-winning actress, Kate Winslet
became, in 2010, one of Longines’ ambassadors
of elegance.
NEWS & TRENDS //
