The Astep Identity
Design
For Astep design is about relationships. Behind a good project there is always a good
relationship between all the people involved in the process of conception, development,
manufacturing, marketing and sale. A relationship of mutual respect, fostered through the
continuous exchange of ideas and visions, working towards a joint goal of developing new
ideas, and relevant for people. A relationship based on trust, honesty and mutual collaboration.
Ahead of a good project there is always a good relationship between objects, people and the
spaces they inhabit. Because we cherish objects that adds to the quality of our experience of
use, and that quality needs to be designed.
Sustainability
We are committed to circular design: we create products to last and be loved for a lifetime.
But also to be repaired or refurbished if needed and, only as a last resort, be recycled. We
have eliminated more than 90% of plastics in our packaging, we use recycled and recyclable
plastic in our lamps. We are working on a Life Cycle Assessment study to evaluate the carbon
footprint of our business and act on it accordingly. We are in the process of becoming a
B-Corp, to add social and environmental good to profit. We respect people. Those who work
with us and for us, and those who select our products. We follow a work ethic that prices clean
manufacturing, artisanal quality and social responsibility.
Technology
There was a time in which technological innovation was a privilege of large companies. In
the last 20 years, though, digitalization and miniaturization have progressively changed the
rules of the game. As the Makers’ culture has demonstrated, innovation is now pervasive,
affordable, ubiquitous, depending on people’s wits and desire to change. Astep was born
to merge the agility of new technologies with good design, to turn disruptive innovation into
aesthetically pleasing, and humanly relevant lighting objects.
Technology
Design
Sustainability
Astep
8
