SALONE DEL MOBILE MILANO 2019
Let’s move from conventional thoughts
as Arketipo reality embraces an entire
world, almost a soul refl ection, which
aims at beauty without compromise.
Design is dominant beyond frills, while
the narrative structure is an example
of sty le, minimalism without rethoric
which shows forms through an essential
stage.
Th e collection stands out from of its
enveloping colonnade. It is not only
characterised by colours but also by
powerful materials, such as hand-made
twists, interplays of solids and voids,
exclusive patt erns, sinuous lines and
seams that seal but at the same time
open the view.
Music is the guiding principle of this
sophisticated journey: Self Control by
Ludovica + Roberto Palomba reveals
the eclectic design that defi nes its
space, Night Fever by Giuseppe Viganò
becomes the pop icon that catches our
senses and Starman, Nascar, Bolide, the
“wavy ribbon” by Mauro Lipparini.
Design is the main character
Art details are the free expression of our
living area.
Enriched by the culture of our inspiring
city , we have created virtuous models
that are beyond fast design and establish
a dialogue with the end consumer who
is already aware of the diff erences.
Th e pictures, by Lorenzo Catt elan,
represent the evidence of his cultural
inheritance and multiple visions of
time and places around us. Moments
that simplify imagination and catch the
instant with unusual perspectives.
Above all, the power of a surprising
design, ambitious and innovative in
its ability to communicate beauty . And
music is all around.
CLOSEUP 2019
ARKETIPO / FIRENZE
002 / 003
