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Visionnaire presented the new Beauty collection during
the Design Week through 3 Live broadcasts on 17-18-19
June 2020 on the Brand’s official social platforms.
The three episodes, broadcasted in English, Chinese
and Russian, embraced three fundamental themes of
the Brand’s philosophy, defining horizons of continuous
evolution.
The show included the participation of Leopoldo and
Eleonore Cavalli - CEO and Art Director of the Brand -
Draga & Aurel, Mauro Lipparini and Alessandro La Spada,
among the design signatures of the new collection, and
the contribution of trend setters, opinion leaders and
Visionnaire premium partners from the world.
A meeting between design, craftsmanship, technological
innovation,
dedicated
to
international
customers,
Italian and international press, to tell the profound and
contemporary meaning of Beauty, which inspired the
collection. The studio was the Milan flagship store,
Visionnaire Design Gallery, which for the occasion has
been completely renovated to a design by Alessandro
La Spada.
A new lighting project by Viabizzuno contributed also
to the definition of deep, almost theatrical, atmospheres
with the aim of maximizing every single furnishing
product.
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