CARBON NEUTRALITY
Visionnaire
continues
along
its
path
of
sustainable growth, conceiving the installation
projects of Milan Design Week 2021 from a
carbon neutral and plastic free perspective,
protecting the environment and compensating
for CO2 emissions during the September events.
Direct and indirect emissions were offset by
carbon credits (VCS certificates) generated by a
reforestation project carried out in Brazil, in Mato
Grosso del Sud, and recognized by the United
Nations.
This project was chosen because it contains the
three most significant co-benefits: environmental,
social and biodiversity.
Environmental, because the planted tree species
has an extraordinary efficiency in the absorption
of CO2 and in the production of oxygen and
which therefore allows an efficient use of the
land intended as a scarce resource.
Social, because the project has created multiple
new jobs for local communities, offering workers
higher than average wages, training and new
healthcare and wellbeing services.
Biodiversity, because before this project, the area
was totally degraded due to intensive grazing
and reforestation has made it possible to create
a new ecosystem conducive to wildlife, who
found shelter and food in it (there are also several
animal species considered at risk from the IUCN
Red List such as the hyacinth macaw, the maned
wolf, the giant anteater, the giant armadillo, the
tapir, the leopard, the puma and the jaguar).
Visionnaire is followed in this path by Carbon
Credits Consulting, a start up from Bologna
specialized in carbon offsetting projects that
offers advice to organizations sensitive to
environmental issues.