22 VOL 2
23 VOL 2
CIRCLE
ACCENT DOWNLIGHT
Scenographic lighting plays a critical
role in retail design. Light enhances
the expressive capacity of a space,
creating visual hierarchy and ensuring
a dialogue with customers.
Different effects can be used to
highlight certain products, draw the
eye to particular areas and determine
the general atmosphere, strengthening
the shopping experience. Diffusers
and wall-washers ensure comfortable
background lighting, while accent
downlights and spots create brilliance
and contrast, lifting products out of
their setting for dramatic effect.