Viabizzuno is a company that for twenty years has been making design its own reason for living; to design is a way of being, thinking and acting dedicated at 360 degrees to every action and thought in life. To design is the building of ourselves, to design is to go strongly toward the improvement. To Viabizzuno, to design should not be intended as a simple professional activity, but a way to establish a relationship with life and the others. To design means to build something that lasts and keeps on living beyond temporary fashion. The project is a promise, a suggestion of quality and value, it is the way to fix the disorder of the world.
Viabizzuno works, designs, produces, researches and innovates, trains its staff. For years it has been creating its own design philosophy to assert itself day by day not only like an industrial reality; it aims also to create an ethic design process. The strenght of Viabizzuno rely on working toward a customised design, finding solutions that didn’t exsist before, integrating light with architecture and so creating a recognizable image all over the world thanks to its formal and thinking integrity at the same time. Viabizzuno becomes a philosophy of life, a thought to follow by architects and designers in the world, an image in which to identify oneself, a style.
Viabizzuno designs light: light fittings, objects, lamps, lighting projects; but it also designs books, furnishing, apparel and graphic, editorial, culinary, photographic projects…it designs life around light starting from the observation.
The future is in the search for the right light, no matter what is the light source. The future is in creating a culture of light and Viabizzuno is a pioneer of this culture.