The game becomes a metaphor for the world, a way of living.
Morosopoly is the subtle reworking (transcription) of the design vision,
in all its complexity, which takes shape and comes to life in the project.
The game, the concept, which if taken as something illustrative,
is an invitation to let yourself go and be led on a journey to discover
some truly beautiful places;
if taken as something more informative, it aims to inspire comparison
and exchange; to share the intentions and purpose that each project
communicates.
Morosopoly is the story of the affinity between design and architecture
in imagining landscapes, the relationships that exist between space,
time and people; the intrinsic ability of every single product to undergo
a continuous metamorphosis to adapt to a multitude of spaces
which differ in function, size and environment. It is also the story
of how Moroso is always able to actively participate in architectural projects,
to understand their purpose and help define these relationships
of space and function.
Page after page, project after project, Moroso products are assimilated
into different contexts and settings, they give up the role of protagonist
in favour of aesthetic harmony, to become one with the identity of the space.
The projects are all made to measure, where every detail, every choice,
is the result of an exchange of ideas and dialogue between the architect
and Moroso.
Moroso offers creativity in assisting designers and architects,
giving and sharing the knowledge and experience which it has accumulated
in its 60 years in the furniture-design sector and stand outs
in the market because of its ability to combine design, aesthetic sensibility,
production quality and proven expertise in textiles.
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