The ‚handmade’ Philosophy
The twentieth century was defined by the
side-effects of industrialization, which crea-
ted an excessive supply market in place of the
demand-based economy of a hundred years
ago. We seldom dwell on the fact that most of
the everyday objects we own have copies in the
order of hundred-thousands scattered all over
the world. The word ‚personal item’ is radically
redefined under the pressures of mass produc-
tion. As for the forms, design and functionality
take precedence now, but automatized produc-
tion eliminates direct human action from the
process, and so only huge amounts of robotic
copies are created. It is for this reason that the
philosophy of ‚handmade’ is gaining ground -
the presence of all ancient phases of creation
bring to life an object with a special emotional
atmosphere.
