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Catalogue InsidherLand: Catalogue 2018, page 30 of 126

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LOOSHAUS WALL
 LAMP
Height. 56cm|22,05’’ Width. 14cm|5,51’’ Depth. 13cm|5,12’’
PRODUCT DETAILS (image above)
Lampshade:
 carrara marble.
 
Metal:
 handcrafted
 structure in
 polished
 brass
 finished
 with
 gloss
 varnish.
 
 
PRODUCT OPTIONS
Lampshade: other marbles under request.
Metal: polished, brushed, oxidized brushed or aged brushed brass/copper/steel.
The Looshaus building by Architect Adolf Loos in Vienna marked a turning point in Architecture by its rejection of
historicism and the evolution towards Modernism. The building states a series of Loos beliefs on his essay ‘Ornament and
Crime’ (1908) in which he exposes that “The evolution of culture is synonymous with the removal of ornaments from
utilitarian objects.” and describes how ornamentation can cause objects to go out of style and thus become obsolete.
The radical aesthetic of Loos essay ‘Ornament and Crime’ implemented on the marble facade of the Looshaus building
ground floor columns triggered a reflection about the purism of materials and forms. The Looshaus wall lamp is austere
both in its massive blocks of carved Carrara marble as in the choice of the brass columns that allow the transparency of an
illuminated gallery in its interior. It is visually pure and minimal in its hidden functionality. No ornaments are needed to
strength its singularity.