[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"catalog-visionnaire-around-issue-1-2022":3,"$f54gFciXR1FznWJVNft3TqcXl0B8GYbPbga8lnvghe78":288},{"id":4,"title":5,"slug":6,"image":7,"source":8,"brand_name":9,"brand":10,"brand_slug":11,"file_size":12,"pages":13,"pages_count":283,"matched_pages":284,"match_count":285,"two_pages":286,"show_text":287},22058,"Visionnaire Around Issue 1 2022","visionnaire-around-issue-1-2022","\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.1.png","http:\u002F\u002F127.0.0.1:8000\u002Fprivate\u002Ffiles\u002F78\u002F784bda3b58c386e3275beb11950db2-28e14001b0.pdf","Visionnaire",372,"visionnaire","45.0 MB",[14,17,21,25,29,33,37,41,45,49,53,57,61,65,69,73,77,81,85,89,93,97,101,105,109,113,117,121,125,129,133,137,141,145,149,153,157,161,165,169,173,177,181,185,189,193,197,201,205,209,213,217,221,225,229,233,237,241,245,249,253,257,261,265,269,273,277,281],{"image":7,"text":15,"number":16},"I S S U E  1\nB E A U T Y\nLifestyle   |    Design     |     Interiors   | \nFine Art     |      Art Design \n",1,{"image":18,"text":19,"number":20},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.2.png","",2,{"image":22,"text":23,"number":24},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.3.png","VISIONNAIRE IS AN\nITALIAN\nMETA-LUXURY\nLIFESTYLE BRAND\nBESPOKE SOLUTIONS\nFOR VISIONARY DREAMERS\nVISIONNAIRE IS AN\nITALIAN\nMETA-LUXURY\nLIFESTYLE BRAND\nBESPOKE SOLUTIONS\nFOR VISIONARY DREAMERS\n",3,{"image":26,"text":27,"number":28},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.4.png","YESTERDAY,\nTODAY,\nTOMORROW\nVisionnaire, founded by the company IPE and based in Bologna \nsince 1959, is a meta-luxury brand of reference in the sector of interior \ndesign Made in Italy, it’s renowned for its one-of-a-kind design \nprowess tailored to respond to the desires of its clients. \nThe brand operates in over 55 countries, thanks to over 30 exclusive \nmonobrand stores and a network of department stores and \nmultibrand showrooms all over the world.\nSince 2004 Visionnaire has formulated a distinctive style, based on \nlively experimentation on materials, volumes of unexpected poise \nand inimitable motifs that reveal the totally Italian background of the \ncompany. Thanks to collaboration with a team of eclectic, visionary \nItalian and foreign designers, the company is an ideal partner for \nbespoke proposals in residential and contract applications, luxury \nhotellerie, as well as the yachting and aviation sectors.\nThe brand bases its activity on the value of knowledge and continuous \nresearch on the concept of contemporary beauty, confirming \nits exceptional ability to create design projects and products of \noutstanding sartorial workmanship, fostering and restoring value to \nthe skills of local artisans located across the Italian territory.\nThe meta-luxury of its contents and values is reflected in the \nresponsible use of materials, through a constant technological \nresearch and different investments to boost the efficiency of its chain \nof production.\nVisionnaire relies on a network of over 30 crafts hubs located all over \nthe country, enabling the company to create extraordinary and unique \nobjects: the mixing and matching of materials, the application of the \ncraftsmen’s skills to test, refine and develop new solutions, define the \nidentity of each individual product, making it unique and inimitable, \nbut also ready for reproduction.\nVisionnaire sets a style – creates a new language – that has a \ncharacter of unexpected invention, formulated to reveal an expressive \nuniverse that knows no thematic bounds and places no restrictions \non experimental investigation. The force of this way of interpreting \nan entrepreneurial mission lies in the ability to forge beyond limits, \nto extend the company’s action over the threshold of the possible, \nfulfilling desires and visions previously relegated to the realm of the \nunachievable. Visionnaire loves complexity, finding solutions through \nextreme research, bringing together distant worlds and combining \nthe multiple forms of art with the positive excitement found in the \ndimension of dreams.\nMercury was presented in the two sofa and armchair versions in 1961 \nat the first edition of the Salone del Mobile in Milan by IPE.\nImmediately recognized as an experimental company, IPE was the \nfirst to interpret a revolutionary system involving the use of polyethers \nmoulded around lightweight metal reticular structures as a substitute \nfor kapok, horsehair, springs, elastic cords and nails in the manufacture \nof padded furniture. The company was able to adapt this engineering \nand new construction method to soft and rounded shapes that were \npreviously impossible to achieve, perfectly embodied by Mercury, the \nfirst example of this approach. The contemporary style of the model, \ndesigned at the time by sculptor Rito Valla, convinced Visionnaire \nto reissue the model with current polyethers and put it back on the \nmarket. Mercury is now available on 1stDibs for sale at www.1stdbs.\ncom.\nDomus 406, September 1963, page 58; Domus 408, November 1963, page 65; Rivista \nDell’Arredamento 107, November 1963.\n",4,{"image":30,"text":31,"number":32},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.5.png","M E R C U R Y \nANNIVERSARY LIMITED EDITION\n",5,{"image":34,"text":35,"number":36},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.6.png","RE-GENERATION\nRE-\nDREAMS\nSTORES\nDESIGN\nLIVE SHOWS 2020\nA BIENNIAL COLLECTION\nINSULAE\nCAPRICE CAPSULE\nBABYLON RACK\nALCOVA\nSEDIMENTO\nBEAUTY TALES CAMPAIGN\nOCEANS\nLEGO | ADI DESIGN INDEX 2021\n",6,{"image":38,"text":39,"number":40},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.7.png","42 GENERATION\n46\n56 CODES\n24\n18\n26\n28\n32\n36\n40 BEAUTY\n08\n44\n64\n",7,{"image":42,"text":43,"number":44},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.8.png","BEAUTY\nTALES\nC A M P A I G N\n06\n",8,{"image":46,"text":47,"number":48},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.9.png","BEAUTY TALES - THE NEW VISIONNAIRE CAMPAIGN - IS NOT JUST A FAIRY TALE WITH A FIFTEENTH-CENTURY \nATMOSPHERE, BUT A REINTERPRETATION OF CONTEMPORANEITY, AND OF META-LUXURY, THROUGH A DELICATE \nSEARCH FOR THE FANTASTIC THAT INSTILLS WONDER. \n07\n",9,{"image":50,"text":51,"number":52},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.10.png","BEAUTY TALES  CONTINUES, IN ITS VISUAL AND ICONOGRAPHIC IMAGERY, THE STORY STARTED WITH THE EVERYDAY EVOCATIVE  CAMPAIGN TWO YEARS EARLIER IN VILLA ARCONATI. THIS HISTORIC VENUE ON THE OUTSKIRTS OF MILAN, DEFINED AS “PETITE VERSAILLES ITALIENNE”, IN FACT RETURNS TO BE THE PROTAGONIST OF A NEW PROJECT, ONCE AGAIN GIVING POETIC \nAND DREAMY ATMOSPHERES, THROUGH ROOMS FULL OF HISTORICAL FRESCOES THAT OPEN ONE AFTER THE OTHER, ACCORDING TO EXPERTS PLAYS OF PERSPECTIVE AND LIGHT.\n08\n",10,{"image":54,"text":55,"number":56},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.11.png","BEAUTY TALES  CONTINUES, IN ITS VISUAL AND ICONOGRAPHIC IMAGERY, THE STORY STARTED WITH THE EVERYDAY EVOCATIVE  CAMPAIGN TWO YEARS EARLIER IN VILLA ARCONATI. THIS HISTORIC VENUE ON THE OUTSKIRTS OF MILAN, DEFINED AS “PETITE VERSAILLES ITALIENNE”, IN FACT RETURNS TO BE THE PROTAGONIST OF A NEW PROJECT, ONCE AGAIN GIVING POETIC \nAND DREAMY ATMOSPHERES, THROUGH ROOMS FULL OF HISTORICAL FRESCOES THAT OPEN ONE AFTER THE OTHER, ACCORDING TO EXPERTS PLAYS OF PERSPECTIVE AND LIGHT.\n09\n",11,{"image":58,"text":59,"number":60},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.12.png","10\n",12,{"image":62,"text":63,"number":64},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.13.png","THE PROTAGONISTS OF THIS NEW CAMPAIGN ARE THE BABYLON RACK SOFA, THE ULTRASOUND BED, THE KERWAN AND ARKADY DINING TABLES BY ALESSANDRO LA SPADA, THE \nBASTIAN SOFA BY MAURO LIPPARINI, THE AMOS DINING TABLE BY DRAGA & AUREL, THE BASKET SEATING FAMILY AND THE ILARIO SOFA BY MARCO BONELLI AND MARIJANA RADOVIC, \nAKA M2ATELIER.\n11\n",13,{"image":66,"text":67,"number":68},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.14.png","THE WONDER MAINTAINS A \nVITAL RELATIONSHIP WITH \nTHE FANTASY COMPONENT, \nABOVE ALL THANKS TO THE \nCHOICE OF INSERTING HU-\nMAN CHARACTERS WHO, IN \nTHE \nNARRATIVE, \nEMBODY \nANIMAL FIGURES, BE THEY PE-\nACOCKS, BEETLES OR COLO-\nRED BIRDS. THE MODELS OF \nTHE BEAUTY TALES CAMPAI-\nGN NOT ONLY COME FROM \nTHE WORLD OF FASHION, BUT \nARE YOUNG PEOPLE CHOSEN \nAS AMBASSADORS OF POSI-\nTIVE AND CONTEMPORARY \nVALUES, SUCH AS DIVERSITY \n& INCLUSION.\nEACH \nOUTFIT \nHAS \nBEEN \nMADE \nTO \nMEASURE \nBY \nYOUNG BEGINNER STYLISTS \n(SAMUELE DI ROCCO, ROBER-\nTA MORO, ADELE PIREDDA \nAND ERICA PEZZOLI) WHO, \nWITH \nTHE \nGUIDANCE \nOF \nTHE STYLISTS FABIO SASSO \nAND JUAN DAVID CAVO OF \nLEIT MOTIV, HAVE RETURNED \nAN IMAGINARY OF ELEGAN-\nCE AND DREAM, THROUGH \nTHEIR CREATIONS.\nVISIONNAIRE \nEXPLORES \nA \nNEW DIMENSION OF LUXURY, \nWHERE TRUE UNIQUENESS \nLIES IN PERSONAL IMAGINA-\nTIVE POWER AND FREEDOM \nOF REPRESENTATION.\n12\n",14,{"image":70,"text":71,"number":72},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.15.png","13\n",15,{"image":74,"text":75,"number":76},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.16.png","THE ALMOST DREAMLIKE PHOTOGRAPHY DIRECTED BY MAX ZAMBELLI, IN PERFECT HARMONY WITH THE PICTORIAL ATMOSPHERES OF THE VILLA, IS ENRICHED BY THE INCLUSION OF NEW ELEMENTS APPARENTLY UNRELATED TO THE \nNATURE OF THE LOCATION: LARGE TRANSPARENT VEILS CREATE MOVING WINGS AND ALTERNATE WITH THE SOLEMNITY OF THE WALL PAINTINGS; PLANT ARRANGEMENTS INSIDE THE ROOMS CREATE NEW STORYTELLING SCENARIOS.\n14\n",16,{"image":78,"text":79,"number":80},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.17.png","THE ALMOST DREAMLIKE PHOTOGRAPHY DIRECTED BY MAX ZAMBELLI, IN PERFECT HARMONY WITH THE PICTORIAL ATMOSPHERES OF THE VILLA, IS ENRICHED BY THE INCLUSION OF NEW ELEMENTS APPARENTLY UNRELATED TO THE \nNATURE OF THE LOCATION: LARGE TRANSPARENT VEILS CREATE MOVING WINGS AND ALTERNATE WITH THE SOLEMNITY OF THE WALL PAINTINGS; PLANT ARRANGEMENTS INSIDE THE ROOMS CREATE NEW STORYTELLING SCENARIOS.\n15\n",17,{"image":82,"text":83,"number":84},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.18.png","E\nU\nB\nBeauty is a word with an intense and multifaceted meaning.\nAs well as indicating a vision of positive energy and hope, the \ncontemporary beauty described by Visionnaire sums up an \nattitude: that of creating extraordinary and unique designs \nand objects. \nVisionnaire has expanded its Art Design universe with a \ncollection whose wide-ranging offer has been conceived \nand defined in a two-year perspective, for 2020\u002F2021\nThe Beauty collection takes on the great challenge of \ncontextualising beauty in a retail scenario, involving talented \ndesigners, with a keen eye for experimenting with materials: \nan almost “Renaissance” attitude, in terms of method and \nindividual effort invested in the genesis and realisation of the \nBrand’s creations. \n16\n",18,{"image":86,"text":87,"number":88},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.19.png","17\nA\nY\nT\nA BIENNIAL\nCOLLECTION\nBeauty is a project in a constant state of evolution: it includes \nfamilies of products with a strongly artistic approach, many \ndifferent designers have been involved, guided by a theme, \nbeauty, understood not as an aseptic virtue but as an \nexpression of deep-rooted values, significant contents and \nof a sensitivity capable of generating personal well-being, \nbut also as an intimate and intrinsic attribute linked to the \nuniqueness and excellence of the object.\nThe beauty sought and professed by Visionnaire comes \nfrom experimentation, from the combination of elements \nand from the skill of master craftsmen capable of developing \nand perfecting new material solutions that make every \nsingle product unique and irreplicable, even if subject to \nreproduction.\n17\n",19,{"image":90,"text":91,"number":92},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.20.png","18\n18\n",20,{"image":94,"text":95,"number":96},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.21.png","19\nARKADY | NATURAL PIECE OF ART\n19\n",21,{"image":98,"text":99,"number":100},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.22.png","20\n20\n20\n",22,{"image":102,"text":103,"number":104},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.23.png","21\nSPUTNIK | THE CHARM OF GEOMETRIES\n21\n",23,{"image":106,"text":107,"number":108},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.24.png","22\n22\n",24,{"image":110,"text":111,"number":112},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.25.png","23\n23\nVisionnaire presented the new Beauty collection during \nthe Design Week through 3 Live broadcasts on 17-18-19 \nJune 2020 on the Brand’s official social platforms.\nThe three episodes, broadcasted in English, Chinese \nand Russian, embraced three fundamental themes of \nthe Brand’s philosophy, defining horizons of continuous \nevolution.\nThe show included the participation of Leopoldo and \nEleonore Cavalli - CEO and Art Director of the Brand - \nDraga & Aurel, Mauro Lipparini and Alessandro La Spada, \namong the design signatures of the new collection, and \nthe contribution of trend setters, opinion leaders and \nVisionnaire premium partners from the world.\nA meeting between design, craftsmanship, technological \ninnovation, \ndedicated \nto \ninternational \ncustomers, \nItalian and international press, to tell the profound and \ncontemporary meaning of Beauty, which inspired the \ncollection. The studio was the Milan flagship store, \nVisionnaire Design Gallery, which for the occasion has \nbeen completely renovated to a design by Alessandro \nLa Spada. \nA new lighting project by Viabizzuno contributed also \nto the definition of deep, almost theatrical, atmospheres \nwith the aim of maximizing every single furnishing \nproduct.\n23\n",25,{"image":114,"text":115,"number":116},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.26.png","I N S U L A E\n24\n",26,{"image":118,"text":119,"number":120},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.27.png","25\nI N S U L A E\nDuring Milan Design Week 2021, Visionnaire unveiled an \nevocative installation in its showroom, called “Insulae” and \ndesigned by Marco Bonelli and Marijana Radovic - aka \nm2atelier - which transforms the space into a new dimension \nwhere architecture, nature and dreams are the protagonists.\nA secret garden is revealed to the viewer in the large central \nhall, through arches that define its perimeter but also allow it \nto be crossed and invite discovery. \nThis garden is the beating heart of the project, around it  five \nsymbolic places of the Italian territory revolve.\nThese places are islands, which can be observed from all \nperspectives and their singularity can be appreciated.\nIn this ideal archipelago, the sea separates them and at the \nsame time holds them together, evoking the Italian coastline \nin all its moving beauty.\nEach island houses a product from the Caprice collection, \ndesigned by m2atelier, and presents a setting where \narchitecture and nature dialogue in unison.\nThe main floor of the gallery also hosts products from the \nBabylon Rack collection, designed by Alessandro La Spada, \nharmoniously integrated into the Insulae project.\nA summer trip or imaginary escape to the world’s most \nfamous Italian islands: Sicily, the archaic cradle of our \ncivilisation; Sardinia, lunar and mysterious; Capri, a \nmidsummer night’s dream; Elba, the scent of flowers; Ponza, \nwild and passionate. Each island features an immersive \nnatural setting with which the products dialogue in unison, \nor perhaps they are one soul, the soul of that place.\nThe landscaping, based on an analysis of the areas’ typical \nMediterranean vegetation, was carried out in collaboration \nwith Gruppo Giardini, which oversaw the layout and selection \nof the trees with an all- Italian sensitivity, creating emotions \nthrough the harmonious shapes, colours and scents.\n25\n",27,{"image":122,"text":123,"number":124},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.28.png","26\nC A P R I C E\nAn escape from monotony and boredom, a caprice of the heart – but above all of the imagination – Caprice is a \ncollection that reminds us how important it is to live with passion, and a bit of nonchalance.\nA reminder of summer journeys, the magical coastlines of Italy, the fleeting beauty that makes happiness even \nmore intense and coveted, and – at last – an invitation to smile again, to rediscover the sense of what we are always \nsearching for: love and freedom.\n26\n",28,{"image":126,"text":127,"number":128},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.29.png","C A P S U L E\nThe capsule collection designed for Visionnaire by Marijana Radovic and Marco Bonelli, alias m2atelier, responds \nto the needs of many places and moments of life, with the same versatility in both indoor and outdoor settings, \nwhere the common denominator is the same: comfort.\n27\n",29,{"image":130,"text":131,"number":132},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.30.png","R\nP\nC\nI\nE\nA\nC\n28\n",30,{"image":134,"text":135,"number":136},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.31.png","29\n29\n",31,{"image":138,"text":139,"number":140},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.32.png","BABYLON\nHome is above all the abode of our spirit and our dreams; a positive place in which to feel “safe”, but \nalso a shelter in which we recognize and rediscover ourselves.\nIn this sense, the home evolves together with our lives, and spaces and functions become as mutable \nas our emotions and our needs.\nFlexibility to adapt and change is a fundamental paradigm of home architecture, and of the design \nof the objects we choose, due to the emotions they stimulate on us, as they become irreplaceable \npresences in our world.\nVisionnaire worked in two directions: on the architectural one – an already mutable space that has \nchanged even more in recent years – but also on the definition of unique, ingenious furnishings, driven \nby a desire for functional versatility.\nThe Babylon Rack project – entirely designed by Alessandro La Spada as the evolution of the iconic \nBabylon model – has been conceived as a work of modular mini-architectures, with many functional \nfeatures for studying, working and relaxing.\n30\n",32,{"image":142,"text":143,"number":144},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.33.png","31\nR A C K\n31\n",33,{"image":146,"text":147,"number":148},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.34.png","P\nO\nL\nA\nR\nI\nS\n32\n",34,{"image":150,"text":151,"number":152},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.35.png","P\nO\nL\nA\nR\nI\nS\n33\n",35,{"image":154,"text":155,"number":156},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.36.png","34\n“DE RERUM NATURA”\nOn the occasion of the Design Week in September 2021, Visionnaire participated \nto Alcova, the traveling Kermesse of the Fuorisalone conceived by Joseph Grima \nand Valentina Ciuffi in 2018 and dedicated to designers, artists, galleries and \ninstitutions united by a pioneering vision of the culture of design, innovation and \nexperimentation.\nFrom the evocative spaces of the former panettone factory of G. Cova & Co in \nNoLo district, Alcova arrived this year in a former military area in the Inganni district \nin Milan.\nAn abandoned urban forest and buildings from the 1930s invaded by uncontrolled \nvegetation were the ideal stage for the installation “De Rerum Natura” by Gunilla \nZamboni, known as Gupica. Aracea - design Gupica - is a sculptural lamp inspired \nby a liana with large heart-shaped leaves. It explores the concept of contemporary \nbeauty through the metaphor of nature.\nDelicate and iconic at the same time, it is the result of a thought on the natural\u002F\nartificial dichotomy as a constant\u002F variant of the relationship between man and \nnature. Natural shapes are simplified until they became the components of a \nfunctional object. The LED light source, like lifeblood, passes through the central \nrib of the leaf producing a direct lighting also directable, simulating the natural \nmovements of a leaf.\nIts modularity allows the declination in the floor, wall, table, suspension, sky\u002Fground \nlamp models, all installed on the first floor of the “ Casa delle Suore ” between walls \nwith printed velvet curtains and carpets with laser cut leaves made of recycled \nleathers on design by Gunilla Zamboni.\n34\n",36,{"image":158,"text":159,"number":160},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.37.png","35\n35\n",37,{"image":162,"text":163,"number":164},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.38.png","36\n",38,{"image":166,"text":167,"number":168},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.39.png","37\n",39,{"image":170,"text":171,"number":172},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.40.png","A TRIBUTE TO THE LONG-TERM COLLABORATION BETWEEN TWO ENTREPRENEURIAL REALITIES WITH AFFINITIES OF GEOGRAPHY AND VISION. THE DIALOGUE BETWEEN \nVISIONNAIRE AND ANDREA ANASTASIO, CURATOR AND ARTISTIC DIRECTOR OF BOTTEGA D’ARTE CERAMICA GATTI, HAS LED TO “SEDIMENTO,” PAYING HOMAGE TO \nTHE EXTRAORDINARY LEGACY OF CRAFTSMANSHIP FOUND IN THE ITALIAN TERRITORY, COMBINED WITH CREATIVITY AND REFLECTION WITH A CONTEMPORARY \nVIEWPOINT. HISTORY, IN ITS SUCCESSION OF DATES AND EVENTS, IS A PARADE OF FORMS, CONTAINERS AND VASES THAT BEAR WITNESS TO THE PASSAGE OF FASHIONS, \nCUSTOMS AND ACTIVITIES. THE ART OF CERAMICS IS A REPOSITORY OF THIS GIGANTIC ARCHIVE, AND THE WORKS CONTAINED IN “SEDIMENTO”  ALLUDE TO THIS \nHERITAGE, DELVING INTO ITS DEPTHS TO DISCOVER COMPOSITIONS AND NEW FORMS. \nSINCE 2008, INSIDE THE MILAN FLAGSHIP STORE, THEY COEXIST IN A MULTIFUNCTIONAL SPACE, A FURNITURE SHOWROOM, A BISTRO, A DESIGN GALLERY THAT WE CALL \nWUNDERKAMMER. A LABORATORY OF IDEAS AS WELL AS AN EXHIBITION SPACE, CONCEIVED AS A PLACE OF THE WONDERFUL AND THE UNEXPECTED. \n“OURS IS A CURATORIAL RESEARCH: WE PRESENT COLLECTIVE OR PERSONAL WORKS. KNOWING MANY ARTISTS ALSO ALLOWS US TO INSERT THEIR WORKS INTO \nPARTICULAR PROJECTS, DEPENDING ON THE NEEDS OF THE MOMENT. WE HAVE ARTISTS WITH WHOM WE CULTIVATE RELATIONSHIPS IN EXCLUSIVE AND WITH WHICH \nEVERY YEAR WE WORK ON A PROPOSAL THAT LIVES AND DEVELOPS ALONG WITH THE COLLECTION OF FURNITURE. WE COLLABORATE CONTINUOUSLY WITH ABOUT \nTHIRTY ARTISTS AND WE HAVE ALWAYS PUT IN DIALOGUE MORE WELL-KNOWN PERSONALITIES WITH OTHERS LESS KNOWN, BUT NOT LESS INTERESTING” SAYS MARCO \nMORANDINI, WUNDERKAMMER CURATOR. \n38\n",40,{"image":174,"text":175,"number":176},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.41.png","S E D I M E N T O\n39\n",41,{"image":178,"text":179,"number":180},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.42.png","40\nEleonore Cavalli: \n«From luxury to meta-luxury, \nfor a more sustainable future»\nVanity Fair\nHow much does all this environmental research cost?\n«It costs, but it is a cultural transformation necessary to move forward, \nan investment. Also because ours is a transformation of thought, \nwhich involves the whole company, all departments. But at a certain \npoint we have to make some field choices, to give a clear signal to our \ncustomers. Of course, you need to allocate budgets, but every year \nyou decide to invest on which area: first it was wood, then leathers and \nfabrics and then the productive rethinking. We set ourselves goals \nto reach and we compose the puzzle, piece by piece. Sometimes \nwe just need to rethink about products we already produce, without \nmajor revolutions: for example, we have revised one of our historic \nkitchens, simply by lightening the materials, which then went on to \naffect transport, ease of assembly, possible disposal, which also \nimpact on the environment. Large companies must be bearers of \npositive values, going beyond their immediate profit. We are now \nseeing the results of choices made three years ago, when for example \nwe proposed a collection composed by vegetable and natural raw \nmaterials, eliminating foam rubber and oil-based polyurethane: we \nhave sought increasingly responsible solutions and our customers \nseem to be even more convinced of their purchases. A more visceral \nbond has been created, linked to shared values, rather than to portfolio \ncapacity».\nBut how has the concept of luxury changed in recent years?\n«A lot. Luxury has always been there, it is an element of distinction, \nuniqueness and often associated with Made in Italy. But today luxury \nno longer belongs only to the sphere of exclusivity for the type of \nmaterial or for the economic value of the object, it is increasingly \nlinked to the values it is able to transmit, it becomes a distinctive \nelement, that choice of field of which we talked before. This is why, for \nexample, we no longer speak of luxury, but of meta-luxury: I no longer \nbuy a chair because it is a beautiful silk velvet chair with lacquered \nlegs, but I buy it because this chair was produced in Italy, because I \nknow that the workers who assembled it have regular employment \ncontracts, because I know that the materials are not toxic, because \neverything is controlled, everything is verified. This is the new luxury, \na sustainable luxury, with a sense of responsibility.  In 2019, for the \n60th anniversary of the company, we presented a decalogue, a true \nmanifesto of intentions, with which to shed light on our range of \naction and define the route: if you are a sustainable company you will \ncreate a sort of virtuous ecosystem: if you get a certification, even the \ncraftsman who works with you will have obtained it. It is a cultural pact, \na seed that germinates and bears fruit, it is a way of doing business by \nobtaining a good turnover, but also a healthy turnover».\n40\n",42,{"image":182,"text":183,"number":184},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.43.png","41\nre\nGENERATION\nAt the dawn of a new decade of necessary environmental and social \nawareness, Visionnaire continues along its path of more sustainable growth, \nwith a new focus on the selections of fibers and coverings. Increasingly high-\nperformance and innovative fabrics and leathers, which through strategies of \nrecycling and low-impact production processes achieve new technological \nbreakthroughs.\nStarting with Beauty, the collection for 2020 | 2021 - a project in constant \nevolution - the Brand has begun to introduce cladding options with high-\nperformance characteristics. Such as Iris, the fabric of the Reviva collection, \nselected for the production of several seats, including the Kylo stools designed \nby Alessandro La Spada.\nVisionnaire presented a new project, a book titled Re-Generation, entirely on \nfabrics and leathers that comply with criteria of low environmental impact. \nIn this special selection of materials, every single fabric is accompanied by \na technical profile, providing details on its composition, spinning, weaving, \nsystems of cultivation and traceability, for an overview of the entire product \nlife cycle. The novel offerings include the new Ravenna and Lienz fabrics, also \nbelonging to the Reviva collection. \nRavenna is a 100% recycled velvet with a “soft touch,” selected to cover the \nMontparnasse sofa designed by Mauro Lipparini. The yarns with which the \nfabrics are made are completely traceable thanks to a “marker” inserted during \nthe spinning process, which indicates the origin of the material, all the way into \nthe finished product. \nVisionnaire continues with its commitment to safeguard our natural heritage, \nthrough increasingly direct, conscious choices, thus orienting the cultural \nvision of the brand.\n41\n",43,{"image":186,"text":187,"number":188},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.44.png","O\nN\nA\nS\nC\nE\nVisionnaire strengthens its presence abroad \nwith a new flagship store in Monte Carlo - \nPrincipality of Monaco. \nSituated in the prestigious Carrè D’Or district, \nthe beating heart of the high-end Monegasque \nshopping, favored by a jet set that touches all \nlatitudes, the new mono-brand is characterized \nby a flexible and dynamic space, animated by a \ncareful choice of environments that reflect the \nlifestyle and the elegant atmosphere that have \nalways distinguished Garbarino Interior Design \nand Visionnaire.\nVISIONNAIRE \n& \nGARBARINO \nMONACO \nUNITED FOR A CAUSE\nVisionnaire \nMontecarlo \njoins \nthe \nproject \nOCEAN, the first exhibition of La Loggia at \nThe Massena Bookstore and its selection of \nbooks surrounding the Ocean theme. The \n209 Mare beachwear brand, displaying is 2021 \ncollection of terrycloth clothing.\nVisionnaire strives to protect the Oceans \nand their biodiversity, constantly threatened \nby climate change and human activities. \nThe brand’s desire to safeguard the natural \nheritage takes the form of vital awareness that \ninforms and orients the brand’s cultural vision. \nPreserving the ocean means also to guarantee \nthe survival of its entire ecosystem. With \nCoralgardeners.org, Visionnaire adopts corals \nin French Polynesia making the coral reef more \nresistant to global warming and giving a new \nlife to broken pieces of corals. The company \nalso supports SeaLegacy by “helping to create a \nworld where our oceans are full of life.”\nGarbarino Interior Design. Because there are \nno “seas” but one global Ocean which we all \ndepend on, David Garbarino wishes, through art \nand design, to contribute to the message for its \npreservation. \nOcean, an exhibition in which the nature and the \nenvironmental heritage’s protection become \nobjects of art. The artist Nicolas Lefebvre, \nshowcasing his “premier arts”, revalorizing waste \nfrom the marine environment, in particular. \nThe artist Jérémy Gobé, committed to the \nprotection of corals. The photographer Greg \nLecoeur and freediver Guillaume Nery narrating \ntheir expedition and related photography book \n“Antarctica”. The photographer Florian Gruet \nshowcasing his artistic photo prints focusing on \nthe “water” element in the Mediterranean. The \neco-responsible brand Giannotti, creating fine \nknits made from plant fibers. \n42\n",44,{"image":190,"text":191,"number":192},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.45.png","43\n",45,{"image":194,"text":195,"number":196},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.46.png","44\nDR\nEA\nMS\n“Couturier of one thousand and one nights’ dreams”.\nVisionnaire is today one of the world’s undisputed leaders in luxury design as \na result of its new way of conceiving interior decoration, not as strictly tied to a \nproduct, but representing an actual life philosophy. \nIn a word: a lifestyle. \nThe brand takes an alternative approach to the idea of interior design, offering a \n“total concept” solution, creating customized interior spaces to fit a customer’s \npersonal needs, style and taste. \nVisionnaire develops its contribution to the one-of-a-kind approach by starting \nwith a specifically Italian sensibility: our territory is full of exceptional environmental \nsituations, and the national landscapes and locations are often recognized as \nfertile vectors of a “culture of habitation” and a “culture of living.”\nBased on this premise, Visionnaire likes to think of its design as creating an \noptimal blend between its culture of origin an that of the many extraordinary \ncountries in which Visionnaire has the opportunity to work, which gives its \nprojects the breadth and depth of a craft that is meaningful to all contemporary \ncommunities.\nVisionnaire’s customers belong to a jet set that touches all latitudes, a demanding \ninternational “community” looking for an exclusive, unique style and for whom \ntotal looks customized down to the smallest detail are designed and created.\n44\n",46,{"image":198,"text":199,"number":200},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.47.png","45\n45\n",47,{"image":202,"text":203,"number":204},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.48.png","46\n",48,{"image":206,"text":207,"number":208},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.49.png","HANGZHOU\n47\n",49,{"image":210,"text":211,"number":212},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.50.png","48\n48\n",50,{"image":214,"text":215,"number":216},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.51.png","49\n",51,{"image":218,"text":219,"number":220},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.52.png","50\n",52,{"image":222,"text":223,"number":224},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.53.png","SIERRA MAR\n51\n",53,{"image":226,"text":227,"number":228},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.54.png","52\n",54,{"image":230,"text":231,"number":232},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.55.png","53\n",55,{"image":234,"text":235,"number":236},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.56.png","54\nSTORES\n54\n",56,{"image":238,"text":239,"number":240},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.57.png","EMBASSY\nLON\nDON\nThe design concept of the store, \nformulated by the company’s in-\nhouse styling division, reflects the \naesthetic codes and values found \nin all the flagship stores of the brand \naround the world (Milan, Dubai, Los \nAngeles, Miami and Hong Kong): \ntechnology and lifestyle, culture \nand contamination, interaction with \ntalents from different backgrounds, \nand a low-impact approach to 100% \nItalian craftsmanship.\nThe space has been organised \nlike a real home: the rooms, with \nwalls characterised by intriguing \n“gouaches” with rounded corners, \ndisplay the furnishings along a \nprecise architectural path.\nThe \nwalls \nalternate \nwood \nand \nribbed fabric coverings with floral \ndecorations from the early 1900s \nand pastel shades of sage green to \nbroaden the perception of space, \nmaking it dynamic and organic.\n55\n",57,{"image":242,"text":243,"number":244},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.58.png","DU\nBAI\nEMBASSY\nThe \nnew \nflagship \nstore, \nwhich \noccupies a villa in a high-profile \nresidential complex, has a total area \nof almost 800 square metres on two \nfloors, complemented by a beautiful \nroof garden in one of the most \ndesirable locations on the Jumeirah \nFirst waterfront. \nIn addition to a selection of the \nbrand’s bestsellers, the store features \npieces from its latest collections.\nThe villa’s various rooms are arranged \naround a central hall that serves as the \nstarting point of the path through the \nboutique. \nOne \nof \nthe \nmain \nliving \nareas \nfeatures the new Babylon Rack sofa, \ndesigned by Alessandro La Spada \nas an evolution of the iconic Babylon \nmodel.\nThis product has been conceived \nas \na \nmodular \nmini-architecture, \ncharacterised by a series of functional \nelements developed for study, work \nand leisure.\nThe new 2021 arrivals are perfectly \ncomplementary to the brand’s iconic \npieces, such as the Kerwan dining \ntables designed by Alessandro La \nSpada and Raidho designed by \nSteve Leung, featuring exclusive \ncraftsmanship and a range of fine \nmarble tops.\nThe new versatile Caprice capsule \ncollection, designed by m2atelier \nfor indoor and outdoor use, will be \ndisplayed in the store’s outdoor \nspaces \nleading \nvisitors \nto \nthe \nEmbassy entrance.\n56\n",58,{"image":246,"text":247,"number":248},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.59.png","57\n",59,{"image":250,"text":251,"number":252},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.60.png","58\n",60,{"image":254,"text":255,"number":256},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.61.png","The new showroom of about 290 square \nmeters is on a single level, with seven large \nwindows facing the space outside.\nThe concept focuses on the dialogue \nbetween nature and artifice: the organic \nforms of the suspended ceiling, which set \nan absolutely original tone for the spaces, \nare reflected in the dark marble floors, \nblending to offer a precious setting for the \nlatest collection of furnishings.\nTAI\nZHOU\nMONOBRAND\n59\n",61,{"image":258,"text":259,"number":260},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.62.png","60\n",62,{"image":262,"text":263,"number":264},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.63.png","BRUX\nELLES\nIN-STORE CORNER\nVisionnaire has opened its first store in \nBelgium, in the city of Brussels – thanks \nto a strategic partnership with the well-\nknown premium furniture dealer D-Style \nInterior, a lifestyle meeting point and the \ntheater of exclusive and private events \nfor the most demanding clients. A space \nin wich they not only find the finest luxury \nmanufactures for their homes but also they \nenjoy the experience of exclusivity. A little \ngem at the gates of Brussels, inside an \nimpressive multi-brand store, Visionnaire \ndisplays a corner of 100 square meters. \nThe retail design is by the creative division \nworking at the Visionnaire headquarters. \nVisitors are guided through the discovery \nof the latest collections, in an engaging \npath winding along a fluid sequence of \nliving areas, dining and bedroom zones, \nand the exclusive display – for the grand \nopening – of one of the three numbered \nspecimens of the Trono Pavone, a work \nof art-design presented for the first time \nduring Art Basel in December 2019.\nThe result is a sophisticated assortment \nof evocative atmospheres, in which the \nmaterials, forms and colors perfectly reflect \nthe unique sensibilities and personality of \nthe brand, in tune with the elegance of the \nBelgian tradition.\n61\n",63,{"image":266,"text":267,"number":268},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.64.png","ADI Design Index is the annual selection of the best of Italian design and is an integral part of the system of \nselection for the ADI Compasso d’Oro Award: each year, through the ADI Permanent Design Observatory – \na working group made up of more than one hundred experts, also drawn from outside the association - it \nexamines the design of new products that have gone in production.\nFollowing a structured selection process (territorial and thematic commissions, and a final selection \ncommittee), the best design products are presented together with a critical appraisal that highlights the \nreasons for the choice, in the ADI Design Index.\nWe are honored to announce that the Lego low table and console, designed by Draga&Aurel for Visionnaire, \nhave been selected for the ADI Design Index 2021.\nThe word “Lego” has a double meaning in Italian: it means to join, to link but it also recalls the famous game \nthat brought together the childhood of countless children, including that of the designers, giving the joy of \nbeing able to build something real, from a tower to a train. Hence the choice of this name for the low table \nand the console which are the result of the embrace of geometric shapes, perfect together but harmonious \nand solid even separated.The main materials for these pieces are concrete eroded by sea salt and metal \nelements.\n62\n",64,{"image":270,"text":271,"number":272},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.65.png","L E G O\n63\n",65,{"image":274,"text":275,"number":276},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.66.png","awards:\n2021\n2020\n2019\n2018\n2017\n \nAD’s Great Design \nAwards 2018\nInterior Design\nMagazine Awards\n2018\nThe year 2019 was one of anniversaries for IPE-Visionnaire:  \nthe mother company IPE celebrated the 60th anniversary,\nwhile Visionnaire, its exclusive brand, its 15th birthday.\n",66,{"image":278,"text":279,"number":280},"\u002Fmedia\u002Fimages\u002F4c\u002F5faa7cab733e96c67725059abe54ff-28e141d686.67.png","I S S U E  1\nB E A U T Y\nLifestyle   |    Design     |     Interiors   | \nFine Art     |      Art Design \nI S S U E  1\nB E A U T Y\nLifestyle   |    Design     |     Interiors   | \nFine Art     |      Art Design \nSpecial edition printed with a double-version cover\nProduced by\n©IPE SRL\nALL RIGHTS RESERVED\nVisionnaire Logo, catalogue and advertising images are sole propriety of IPE srl,  hencefort any use \nof the logo or adaptation of images is strictly forbidden without IPE srl prior approval; nonetheless, in \nany case the images must be used in such a way that there is no reasonable doubt that those belong \nto IPE srl and refer to IPE srl products. No part of this publication can be reproduced or transmitted \nin any form or by any means, both electronic or mechanical, including photocopying and recording, \nor via any information storage  and retrieval system, without written permission of the publisher.  \nPrint Made in Italy | November 2021| Euroteam - green advanced printing\nCover photo by Max Zambelli\nCreativity, sustainability and meta-luxury. \nVisionnaire green-hearted re-evolution hits also the production of this catalogue, in which the long \nstanding value of the company for made-in-Italy melts with  the concept of green consciousness. \nThe catalogue is printed on paper obtained  from responsibly managed sources.\nI.P.E. S.r.l.\nVia Mattei 1 - 40069 Zola Predosa (Bo) Italy\ntel. +39 051 6186311 - fax +39 051 6186310\nwww.visionnaire-home.com\nipe@ipe.it\nVisionnaire Milano\nPiazza Cavour 3, 20121 Milano\nCertifications related to I.P.E. 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