[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"catalog-mdf-italia-stories-about-2025":3,"$f54gFciXR1FznWJVNft3TqcXl0B8GYbPbga8lnvghe78":77},{"id":4,"title":5,"slug":6,"image":7,"source":8,"brand_name":9,"brand":10,"brand_slug":11,"file_size":12,"pages":13,"pages_count":72,"matched_pages":73,"match_count":74,"two_pages":75,"show_text":76},24163,"Stories About 2025","mdf-italia-stories-about-2025","\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.1.png","http:\u002F\u002F127.0.0.1:8000\u002Fprivate\u002Ffiles\u002F83\u002Fb3286a70ad78b574d881fc77168fc9-28f3fe493f.pdf","MDF Italia",2271,"mdf-italia","10.0 MB",[14,17,21,25,29,33,37,41,45,49,53,57,61,65,69],{"image":7,"text":15,"number":16},"2025  \nJournal\nmdf italia. Stories about\nmdf italia. \nStories about\na design company \n1 \nIndex\n2 \nSalone del Mobile\n4 \nHome stories\n10 \nRandom Twenty Years\n12 \nNovelties\n24 \nArray stories\n28 \nNew website\n",1,{"image":18,"text":19,"number":20},"\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.2.png","2\nSalone del Mobile\n3\n2025  \nJournal\nmdf italia. Stories about\nThought  \nforms\nArchie\nCantle\nGoom\nNeil Leather\nRock Table\nS Table\nRandom20th\nSalone Internazionale del Mobile gives us the perfect opportunity to pause and \nreflect on everything we’ve created over the past year. Naturally, this starts with our \nfurniture. In this publication, we are pleased to present two new products.  \nThe first is a sofa by Jean Marie Massaud, which further expands our offering in the \nupholstered furniture category and embodies one of the values that defines  \nus—wonder—through the pursuit of enveloping comfort. The second is a chair by \nYabu Pushelberg, another chapter of our ongoing collaboration with some of  \nthe most interesting contemporary design architectural studios.\n \nThis wave of innovation also extends to products of four existing collections, \nnow enriched with original materials, colours, and finishes. Among them is Random, \nwhich celebrates its 20th anniversary this year, yet remains an iconic piece that \nforever changed the role of the bookcase in people’s homes. The others are S Table \nby Xavier Lust, Neil by Jean Marie Massaud, and Cantle by Marco Lavit, all intro- \nducing new functional, material, and chromatic variations. Another product worth \ncelebrating is Array, the modular sofa system by Snøhetta. After starring in  \nan exhibition and a series of meetings at Spotti in Milan, Array embarks on a tour \nthat will take it to the main showrooms and industry events around the world.  \nAll these new releases are already available online on our revamped website, which \nshowcases our ideas and gives voice to designers, with the firm belief that our  \ndaily work is not about designing mere products, but about shaping forms of thought. \nEnjoy reading. \nIl Salone Internazionale del Mobile è l’occasione per fermarci a riflettere su tutto \nquello che abbiamo pensato, progettato e realizzato nel periodo appena trascorso. \nA partire, naturalmente, dai nostri arredi. In questa pubblicazione, vi presentiamo \ndue nuovi prodotti. Il primo è un divano di Jean Marie Massaud, che amplia ulterior-\nmente la nostra offerta nel campo degli imbottiti e interpreta uno dei valori che ci \ncontraddistinguono - la meraviglia - attraverso la ricerca di un comfort avvolgente. \nIl secondo è una seduta di Yabu Pushelberg, un’altra tappa nel nostro percorso di \ncollaborazione con i più interessanti studi di architettura della scena contemporanea. \n \nL’aria di novità investe anche quattro collezioni già esistenti, che si arricchi-\nscono di materie, colorazioni e finiture originali. Una di queste è Random, che \nquest’anno compie vent’anni, ma resta un’icona della collezione, che ha cambiato \nper sempre il ruolo della libreria nelle case delle persone. Le altre sono S Table  \ndi Xavier Lust, Neil di Jean Marie Massaud e Cantle di Marco Lavit, che introducono \nnuove declinazioni funzionali, materiche e cromatiche. Un altro prodotto da  \ncelebrare è Array, il sistema modulare di divani firmato Snøhetta: dopo esser stato \nprotagonista di un allestimento e di un ciclo di incontri presso Spotti a Milano,  \nArray parte per un tour che lo porterà nei principali showroom ed eventi di settore \ndel mondo. Tutte le novità sono già online sul nuovo sito web, che mette in primo \npiano le nostre idee e dà la parola ai designer, nella convinzione che il nostro lavoro \nquotidiano non sia finalizzato a progettare semplici prodotti, ma forme del pensiero. \nBuona lettura.\nMDF Italia once again entrusted the architecture studio Pitsou Kedem Architects \nwith the design of its stand for the 2025 Salone Internazionale del Mobile. Styled by \nCameranesi Pompili, with mood & layout curated by Francesco Meda and David \nLopez Quincoces, the space embodies the company’s design ethos and aesthetic \nvalues. Essential lines and minimalist environments provide the ideal backdrop  \nfor each design piece to express its own unique value. “The challenge was to create \na space with significant architectural relevance that would attract visitors while \nremaining understated, allowing the objects themselves to be the true focal point,” \nexplains Pitsou Kedem. The exhibition layout leads visitors on a journey through \nMDF Italia’s collection. Soft tones and natural hues shape a space that expresses \nthe company’s identity through its living and dining collections.\nPer progettare il suo stand al Salone Internazionale del Mobile 2025, MDF Italia si è \naffidata anche quest’anno allo studio di architettura Pitsou Kedem Architects.  \nCon lo styling di Cameranesi Pompili e il mood & layout curati da Francesco Meda e \nDavid Lopez Quincoces, lo spazio riflette l’attitudine progettuale e i valori estetici \ndell’azienda. Linee essenziali e ambienti minimalisti fungono da scenografia ideale \nall’interno della quale i diversi pezzi di design esprimono ciascuno il proprio valore. \n“La sfida è stata creare uno spazio con una significativa valenza architettonica, che \nfosse capace di attrarre i visitatori, pur rimanendo sobrio, e permettesse agli \noggetti stessi di essere il vero fulcro”, spiega Pitsou Kedem. Il percorso espositivo \naccompagna il visitatore alla scoperta dei prodotti di MDF Italia. Tonalità morbide \ne sfumature naturali definiscono uno spazio che esprime l’identità dell’azienda \nattraverso proposte per il living e il dining.\nAn architecture\n      in service of objects.\n",2,{"image":22,"text":23,"number":24},"\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.3.png","5\n4\n2025  \nJournal\nmdf italia. Stories about\nHome stories\n1 \nS Table\n \nArchie chair\n \nRandom 2C\u002F3C\n2 \n Next page:\n \nGoom sofa system\n \nCantle low table\n \nNeil Leather armchair\n1\n",3,{"image":26,"text":27,"number":28},"\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.4.png","7\n6\n2025  \nJournal\nmdf italia. Stories about\nNovelties\n",4,{"image":30,"text":31,"number":32},"\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.5.png","9\n8\n2025  \nJournal\nmdf italia. Stories about\nHome stories\n3 \nBonnet table\n \nArchie chair\n \nPentagramma system\n4 \nS Table\n \nNeil Twist chair and armchair\n \nCosy Outdoor\n3\n4\n",5,{"image":34,"text":35,"number":36},"\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.6.png","11\n10\n2025  \nJournal\nTitolo\nmdf italia. Stories about\nTimeless\nIconic\nRandom.\nTwenty years\nNel 2005, lo studio tedesco di design Neuland Industriedesign concepì per MDF Italia \nuna libreria elegante e sofisticata, caratterizzata dai ripiani disposti in modo  \nirregolare, che le donavano dinamicità e ritmo. La libreria divenne subito un bestseller \ndella collezione MDF Italia, e nel 2006 rientrò tra i progetti selezionati per il XXI \nCompasso d’Oro ADI. Quest’anno, siamo lieti di celebrare il ventesimo anniversario \ndi Random, icona della collezione MDF Italia, che con le sue linee ha rivoluzionato  \nil modo di intendere la libreria.\n \n“Fu la prima libreria che mostrò gli oggetti anziché nasconderli”, ricorda  Marco \nCassina, Head of Marketing & Communication di MDF Italia, “Le persone comin- \nciarono a mettere in mostra sui ripiani le cose che le rappresentavano: libri, certo, ma \nanche souvenir di viaggio, oggetti e sculture. Un vero e proprio cambio di paradigma”. \nPer il Salone del Mobile 2025, Random viene presentata nello stand di MDF Italia  \nin nuove tinte - verde inglese, rosso burgundy e bianco avorio - che ampliano ulterior- \nmente la gamma di colorazioni attualmente disponibili a catalogo. Nei prossimi \nmesi, la libreria sarà al centro di una campagna di comunicazione dedicata al suo \nventesimo anniversario.\nIn 2005, the German design studio Neuland Industriedesign created an elegant  \nand sophisticated bookshelf for MDF Italia, characterised by irregularly placed shelves \nthat gave it dynamism and rhythm. The bookshelf quickly became a bestseller for \nMDF Italia, and in 2006 it was selected for the XXI Compasso d’Oro by ADI. This year, \nwe are delighted to celebrate the 20th anniversary of Random, a design icon that \nredefined the very concept of the bookshelf with its distinctive lines.\n \n“It was the first bookshelf that showcased objects rather than hiding them,” \nrecalls Marco Cassina, Head of Marketing & Communication at MDF Italia. “People \nbegan to display things that represented them on the shelves: books, of course,  \nbut also travel souvenirs, decorative pieces, and sculptures. A true paradigm shift.” \nFor the Salone del Mobile 2025, Random will be presented at the MDF Italia stand  \nin a new range of colours—English green, burgundy, and ivory—further expanding the\navailable colour options in the catalogue. In the coming months, the bookshelf  \nwill be the focus of a communication campaign dedicated to its 20th anniversary.\n",6,{"image":38,"text":39,"number":40},"\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.7.png","13\n12\n2025  \nJournal\nmdf italia. Stories about\nArchie chair\nArchie \nchair\nDesign\nYabu Pushelberg\nChair\nL59 D55 H76\nseat H47\nArchie è una sedia realizzata per MDF Italia dallo studio di design internazionale \nYabu Pushelberg. Ispirata alla forma geometrica dell’arco, è caratterizzata da gambe \nsottili ed eleganti che si estendono verso l’alto per abbracciare lo schienale curvo  \nin un unico segno. Le giunzioni fra i diversi piani della struttura restano visibili, come \nindizi di un sapiente lavoro di sottrazione e compromesso tra leggerezza visiva, \nintegrità strutturale e comfort. \n \n “Archie è una dichiarazione scultorea, in cui lo schienale e il bracciolo si fondono \nin una forma unica e fluida”, dicono George Yabu e Glenn Pushelberg. Con Archie, \nYabu Pushelberg sfida l’eredità di innovazione tecnica di MDF Italia per creare una \nstruttura snella e minimale, che fonde l’eredità italiana con lo spirito inventivo dello \nstudio. Archie può essere sfoderata e completamente disassemblata. Concepita \ncome il primo elemento di un sistema in evoluzione, la sedia segna l’inizio di un \nprogetto destinato ad ampliarsi nel tempo.\nArchie is a chair designed for MDF Italia by the global design studio Yabu Pushelberg. \nInspired by the geometric shape of an arch, Archie features slender, elegant legs \nthat extend upwards to embrace the curved backrest in a single, seamless line. The \nvisible joints between the structure’s planes underscore a meticulous process  \nof refinement, balancing visual lightness, structural integrity, and comfort. “Archie \nmakes a sculptural statement, where the back and arm merge into a single, fluid \nform,” say George Yabu and Glenn Pushelberg.\n \nWith Archie, Yabu Pushelberg pushes MDF Italia’s legacy of technical innova-\ntion by creating a sleek, minimalist structure that blends Italian heritage with the \nstudio’s inventive spirit. Archie is removable and designed to be fully disassembled. \nOriginally conceived as the first piece in an evolving system, the chair marks  \nthe start of a project that will continue to grow over time.\n",7,{"image":42,"text":43,"number":44},"\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.8.png","15\n14\n2025  \nJournal\nTitolo\nmdf italia. Stories about\nDesign\nJean Marie Massaud\nSingle unit\nL103 D118\nA\nChaise longue unit\nL103 D173\nB\n90° corner unit\nL134 D134\nC\n120° corner unit\nL143 D134\nD\nSquare pouf unit\nL103 D103\nE\nRectangular pouf unit\nL103 D73\nF\nGoom \nsofa system\nGoom is a soft and enveloping sofa designed by Jean Marie Massaud, a longtime \npartner of MDF Italia. A tribute to the force of gravity, this upholstered piece is a \nsculptural volume designed for total immersion in comfort. The lines are sharp and \nconcise, yet the visual appeal offers an extra layer of comfort, thanks to in-depth \nresearch into materials aimed at achieving ultimate softness. The cushion edges are \nan iconic design feature, enhancing the contrast between weight and lightness, \ncreating a floating effect. \n \nGoom is a modular system comprising individual elements, a chaise longue \n– with the option of adding an armrest – two corner units and two poufs, designed to \nallow for personalised configurations. From the wooden internal structure to the \nupholstery and foams, Goom has been designed to be fully disassembled, in line \nwith circular economy principles.\nGoom è un divano morbido e avvolgente progettato da Jean Marie Massaud, \ndesigner con cui MDF Italia vanta un lungo sodalizio. Un elogio della forza di gravità, \nquest’imbottito è un solido in cui sprofondare con gusto. Le linee sono nette e \nconcise, ma il risultato estetico offre un’esperienza di comfort extra, grazie a una \nricerca approfondita sui materiali finalizzata alla morbidezza più estrema. \nUn dettaglio iconico sono le estremità dei cuscini, che esaltano il contrasto tra peso \ne leggerezza, creando un effetto di sospensione. \n \nGoom è un sistema modulare composto da elementi singoli, chaise longue \n– con la possibilità di aggiungere un bracciolo –, due elementi angolari e due pouf, \npensati per dare vita a composizioni personalizzate. Dalla struttura interna in legno \nai rivestimenti e alle gomme, Goom è stato progettato per poter essere completa-\nmente disassemblato, in ottica di economia circolare. \nA\nD\nE\nF\nB\nC\n",8,{"image":46,"text":47,"number":48},"\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.9.png","17\n16\n2025  \nJournal\nmdf italia. Stories about\nRock Table\nRock \nTable\nDesign\nJean Marie Massaud\nTable \nØ160 H72\n80x80 H72\nThe iconic Rock Table, with its fluid and elegant silhouette, appears to float above  \nits solid cement base. A mixture of natural and industrial materials gives shape to a \npiece with a bold, refined, and contemporary character.\n \nAvailable in a wide range of finishes and sizes, Rock Table now expands its \ncollection with a new 80x80 cm square top, enhancing its versatility and suitability \nfor contract settings. The round top is also now available in a 160 cm diameter, \nopening up new possibilities for indoor and outdoor conviviality.\nL’iconico Rock Table, con la sua silhouette fluida ed elegante, sembra levitare  \nsopra la solida base in cemento. La fusione di materiali naturali e industriali dà forma \na un prodotto dal carattere deciso, raffinato e contemporaneo.\n \nDisponibile in un’ampia varietà di finiture e dimensioni, Rock Table estende \noggi la propria gamma con il nuovo top quadrato 80x80 cm, che ne rafforza la \nversatilità e l’impiego in contesti contract. Anche il diametro del top rotondo si esten-\nde fino a 160 cm, aprendo nuove possibilità per la convivialità indoor e outdoor.\n",9,{"image":50,"text":51,"number":52},"\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.10.png","19\n18\n2025  \nJournal\nmdf italia. Stories about\nContract\nS Table\nDesign\nXavier Lust\nGlass top table\nØ160 H73\nCement top table\nØ160 H74\nS Table cambia materia. MDF Italia, infatti, ha voluto spingere al limite le possibilità \ndel cemento, aggiungendolo ai materiali attualmente disponibili per il basamento \ndalla caratteristica forma a spirale. La forza del materiale contrasta con la leggerezza \ndella forma, conferendo al tavolo una matericità che lo proietta con decisione  \nnel dibattito contemporaneo. Il top è disponibile in cemento o in cristallo.\n \nS Table è un tavolo iconico progettato da Xavier Lust per MDF Italia nel 2007.  \nLa sinuosa torsione a S del basamento riflette la tensione visibile che contraddistin-\ngue il lavoro del pluripremiato designer. Le curve dinamiche, ispirate al processo  \ndi deformazione delle superfici metalliche, sono una firma distintiva del suo percorso \ncreativo. La versione in cemento amplia le possibilità d’uso di S Table, rendendolo \nadatto anche agli spazi esterni.\nS Table changes material. MDF Italia has expanded the possibilities of concrete by \nincorporating it into the materials currently available for the base, with its distinctive \nspiral shape. The strength of the material contrasts with the lightness of the form, \ngiving the table a tangible presence that firmly anchors it in contemporary design \ndiscourse. The top is available in either concrete or glass.\n \nS Table is an iconic design by Xavier Lust for MDF Italia in 2007. The sinuous, \nS-shaped twist of the base reflects the visible tension that characterises the work  \nof the award-winning designer. The dynamic curves, inspired by the process  \nof deforming metal surfaces, have become a signature of his creative journey. The \nconcrete version expands S Table’s potential uses, making it suitable for outdoor \nspaces as well.\n",10,{"image":54,"text":55,"number":56},"\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.11.png","21\n20\n2025  \nJournal\nmdf italia. Stories about\nNeil Leather armchair\nDesign\nJean Marie Massaud\nArmchair\nL78 D65 H71\nseat H40\nNeil Leather \narmchair\nVersatile, raffinata e al tempo stesso icona di essenzialità, questa poltrona viene \npresentata al Salone Internazionale del Mobile 2025 in una nuova versione in cuoio.\n \nLa collezione di sedute firmate da Jean Marie Massaud per MDF Italia è  \nun progetto in continua evoluzione, riconoscibile per la sua essenzialità, versatilità \ne precisione progettuale. La struttura in filo d’acciaio disegna un’architettura \nsemplice e leggera, mentre i rivestimenti in cuoio, corda o tessuto, combinati all’am-\npia gamma cromatica, conferiscono personalità alla seduta, permettendole di \nadattarsi a contesti diversi, sia indoor che outdoor, ambienti residenziali e contract. \nVersatile, refined, an icon of simplicity, this armchair debuts at the 2025 Salone \nInternazionale del Mobile in a new leather version. \n \nThe seating collection designed by Jean Marie Massaud for MDF Italia is  \nan ongoing project, known for its purity, versatility, and precise design. Its steel frame \nforms a minimalist and lightweight structure, while the leather, rope, or fabric \ncoverings–available in a wide range of colours– imbue the chair with character, \nallowing it to seamlessly adapt to various settings, from indoor to outdoor,  \nresidential to contract.\n",11,{"image":58,"text":59,"number":60},"\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.12.png","23\n22\n2025  \nJournal\nTitolo\nmdf italia. Stories about\nCantle \nlow table\nIl progetto Cantle di Marco Lavit si arricchisce di una famiglia di tavolini disponibile \nin tre dimensioni e diverse finiture: noce Canaletto, frassino nero e rovere sbiancato, \noltre a una laccatura lucida in diversi colori.\n \nLavit ha progettato la seduta Cantle nel 2024, a partire da un dettaglio iconico \nche esalta la silhouette grafica e sofisticata del telaio in acciaio. Si tratta di una \nstaffa a “V”, a cui si ancorano sia il sedile che lo schienale, abbracciando il corpo e \ndeterminandone la postura. Nella seduta, la staffa permette di ridurre il consumo  \ndi materiale svuotando l’imbottitura nella parte posteriore dello schienale: un dettaglio \nesaltato dal rivestimento double-face in cuoio e tessuto cuciti assieme, con savoir- \nfaire che evoca raffinatezze sartoriali. Ripresentato nel tavolino, dove crea un effetto \ndi sospensione, il dettaglio a “V” si conferma il trait d’union di tutta la collezione.\nMarco Lavit’s Cantle project broadens with a family of coffee tables available  \nin three sizes and various finishes: Canaletto walnut, black ash, and bleached oak, \nalong with a glossy lacquer option in different colours.\n \nOriginally designed in 2024, the Cantle seat takes shape around an iconic \ndetail that accentuates the graphic and sophisticated silhouette of the steel frame. \nThe “V”-shaped bracket, to which both the seat and backrest are anchored,  \nembraces the body and defines its posture. This bracket optimises material use  \nby hollowing out the padding at the back of the backrest, a detail highlighted by  \nthe double-sided upholstery made of leather and fabric sewn together, a savoir-faire \nelement that evokes sartorial refinement. The “V” detail reappears in the coffee \ntable, where it creates a suspended effect, reinforcing its role as the defining element \nof the entire collection.\nC\nB\nA\nDesign\nMarco Lavit\nLow table\nØ40 H42\nA\nØ70 H35\nB\nØ100 H25\nC\n",12,{"image":62,"text":63,"number":64},"\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.13.png","25\n2025  \nJournal\nmdf italia. Stories about\nArray\n24\nArray stories\nArray stories  Spotti Milano \n1 \nArray sofa system\n \nRock Table Mini\n \nCantle armchair\n \nArray coffee tables\n2 \nArray sofa system\n \nArray coffee tables\n3 \nArray sofa system\n1\n2\n3\nArray stories is a series of events dedicated to MDF Italia and its latest product \nnovelties, with a spotlight on Array, the modular sofa system designed by Snøhetta.\nThe journey began in Milan and will continue with international stops, including \nindustry fairs and events hosted by selected partners. An itinerant experience \nmarking Array’s international debut, enriched by moments of exchange and dialogue \nwith the company and the Snøhetta design studio.\nArray stories è un ciclo di appuntamenti dedicati a MDF Italia e alle ultime novità  \ndi prodotto, con al centro Array, il sistema modulare di divani progettato da Snøhetta.\nUn percorso iniziato a Milano che proseguirà con tappe internazionali, tra fiere  \ndi settore ed eventi presso partner selezionati. Un’esperienza itinerante che accom-\npagna Array nel suo debutto internazionale, arricchita da momenti di incontro  \ne dialogo con l’azienda e lo studio Snøhetta.\n",13,{"image":66,"text":67,"number":68},"\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.14.png","27\n26\n2025  \nJournal\nmdf italia. Stories about\nArray stories\n6 \nNVL Table\n \nFlow armchair\n7 \nCantle armchair\n8 \nNVL Table\n \nFlow armchair\n4 \nCosy Curve sofa system\n \nRock Table Mini\n \nPeggy armchair\n5 \nBonnet table\n \nNeil Leather chair\n4\n5\n7\n8\n6\n",14,{"image":70,"text":71,"number":72},"\u002Fmedia\u002Fimages\u002F41\u002Faa6159c6012bf60bceed03ae0c7b4f-28f3febe6d.15.png","28\nCompany\nBrowse the new website.\nmdfitalia.it\nM920099-1427\nFollow us \nCredits\nConcept \nGraphic design\nand drawing:\nCCRZ\nArchitecture:\nPitsou Kedem Architects\nMood and Styling:\nEnrico Pompili,\nValentina Cameranesi\nPhotos:\nLorenzo Cappellini Baio\nThomas Pagani\nDigital images:\nNudesign\nText:\nCosimo Bizzarri,\nLisa Cadamuro\nMDF Italia marketing dept.\nmdf italia Headquarters\nvia Fratelli Cervi 4\u002FA\n22066, Mariano Co. (CO)\nwww.mdfitalia.it\nDesign meets digital innovation in the new MDF Italia website, developed to offer \nan immersive, intuitive and engaging experience. Products take centre stage, \npresented through evocative images, references, exclusive content and in-depth \ninsights into materials, finishes and manufacturing processes. Navigation  \nis smooth and leads visitors on a visual journey that encourages exploration and \nsparks inspiration.\n \nA new reserved area provides immediate access to digital design tools, \nstrengthening the connection with professionals and clients alike. Completing the \nexperience is the integrated pCon configurator, which allows for easy and  \naccurate product customisation, enabling users to explore variants, finishes and \nconfigurations with ease.\nIl design incontra l’innovazione digitale nel nuovo sito web di MDF Italia, \nprogettato per offrire un’esperienza immersiva, intuitiva ed emozionale. Al centro \ni prodotti, raccontati attraverso immagini evocative, referenze, contenuti inediti \ne approfondimenti su materiali, finiture e processi produttivi. La navigazione è fluida \ne guida il visitatore in un percorso visivo che stimola l’esplorazione e lascia spazio \nall’ispirazione. \n \nUna nuova area riservata consente un accesso immediato agli strumenti digitali \nper la progettazione, rafforzando il dialogo con professionisti e clienti. 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