061
060
catalog cover and brochure,
Rodolfo Dordoni, 1993
Organizational and logistical decisions characterized the year 1993.
In May the operative headquarters left Murano, where only the
administration remained, moving to Marcon in the province of Venice,
a more convenient location for logistics management. Custom contract
work had almost disappeared from the company’s commissions and the
process of outsourcing many functions was completed: graphics and
public relations, design and product development were entrusted to
independent consultants. The creation of a modern business structure,
which had been consolidated thanks to the collaboration with Dordoni,
was being definitively completed. This result in fact convinced Urbinati
and Vecchiato of the need to widen the company’s perspectives, to avoid
being narrowly identified with a single designer, and to be more open
towards other languages and experiences. An impervious itinerary,
developed with many a contradiction, which in any case directed Foscarini
towards continued growth and a stronger definition of its company
identity.
stand for Euroluce, Rodolfo Dordoni, 1989,
detail of the new logo and a view of the
stand; Euroluce, Rodolfo Dordoni, 1990
