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> > Tecnografica

Tecnografica

60

Tecnografica: Wallcoverings 2018, 6 73

MODE RN
A FFRESC O
WA L L PA PE R
1. Avalon
2. Camelot
3. Devon Arcade
4. Salisbury Dream
5. Somerset
6. Tintagel
Modern Affresco is an enchanting capsule collection by Tecnografica Italian Wallcoverings, a series of sophisticated
wallpapers that revamps the value of memory into the contemporary living spaces. The main concept of the
collection is the nearly-archaeological retrieval of textures and illustrations that belong to a lost time, where
geometries and floral marquetry become substance and expand in a charming effect on the whole wall. A must-have
piece of furniture, perfect for residential and commercial estate and also for innovative public areas. Inside Modern
Affresco, absence is the valuable, main character that has to be fully developed through visual imagination. What
would usually be considered as worn-out and threadbare, becomes precious and full of timeless splendour, exactly
like the ancient stripped walls from which the original idea of this collection comes from. This capsule collection
consists of six hand-painted and digital-printed illustrations. In fact, the exclusive SD technology – with its cutting-
edge graphic detection and printing system – brings unprecedented graphic quality to our products.
Modern Affresco è una raffinatissima capsule collection di carte da parati che rilancia il valore della memoria
negli spazi del vivere contemporaneo. Il concept della collezione è il recupero quasi archeologico di trame e
disegni di un tempo perduto, dove gli intarsi floreali e le geometrie semplici si fanno materia ed esplodono
in campiture a tutta parete, capaci di divenire elemento d’arredo fondamentale per ambienti residenziali,
commerciali e pubblici dal design innovativo. Più che mostrare, infatti, Modern Affresco suggerisce un racconto
dove l’assenza è un valore da sviluppare con l’immaginazione visiva. L’usura diventa ricchezza, l’indefinito
un insieme di possibilità e l’ispirazione all’antica pittura muraria si proietta in un futuro anteriore, carico di
suggestioni senza tempo. Nata da un’approfondita ricerca iconografica e storica, la collezione si sviluppa in sei
soggetti disegnati a mano e quindi stampati in digitale con l’esclusiva tecnologia SD, che consente un’assoluta
cura del dettaglio per colori tenui e morbide sfumature dall’incredibile definizione. Al tocco la carta è materica,
con una mano preziosa perché solcata di storia, come i muri scrostati cui si ispira.
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