Maurizio Minacciolo, grew up in his father’s furniture business and has always been passionate about the industry. In the early 70s he decided to chase his dream of setting up a small company. His idea was to industrialise the manufacturing of country furniture in the ampezzo-tirol style which was highly fashionable at that time.
In 2001, Minacciolo created the new English Mood collection that was immediately successful. Characterised by delicate and refined lines, this collection gave an added chic dimension to the country style which resulted in a renewed personality and a new development in furniture. From its original design which appealed only to country homes Minacciolo’s new country chic design opened up a whole new dimension.
Over the following years, the English Mood collection was constantly being developed and expanded, continually being adapted so as to meet the new demands on the market. Today, this collection offers a complete "house programme", offering unprecedented elegance and stylistic continuity in any home: from the kitchen to the dining room, from the bedroom to the bathroom. As well as this already appealing and recognised collection, Minacciolo created two new collections in 2012 on the occasion of Eurocucina, with an original and personal contemporary design. Minà and Natural Skin, also use materials that are all natural and these remain the traditional ones.