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Smart Services
Culture
Retail
Smart Services
Sophia admires every work in meticulous detail and loves analysing the
painter's thoughts and biography. Ted is very keen on history and only
wants information about the work itself in its historical context.
Thanks to a beacon and a smartphone, Sophia and Ted can look at the
same painting but read a different world in it in a smart way!
Maria wants to know every detail about what she buys:
Origin, materials and perhaps even suggestions for use.
He opens the App provided by the retailer and begins to discover a
parallel reality simply by reading the information (text, audio and video)
on his smartphone near the products on display.
Be smart to be aware!
Palazzo Sturm | case study
