WE’RE MAKING THIS PERSONAL. INTENTIONALLY.
HARLEQUIN LAUNCHES #OWNTHEROOM AND
HARLEQUIN COLOUR I FOR SS21
Harlequin believes that our best interiors are created when they reflect
who we are. Unreservedly and unapologetically. The stage is yours.
#OWNTHEROOM is all about you. Your space, your style, your choice. It is this
idea that has defined the Harlequin Colour I Collection.
To help you find the look that’s uniquely yours, Harlequin has pioneered the ‘Own
The Room’ Quiz, an engaging questionnaire which suggests one of four ‘looks’-
Rewild, Renew, Retreat, Reflect- best suited to your personality. Backed by specially
commissioned research by colour scientists from the University of Leeds, the Quiz
also balances the physical and emotional benefits of colour in interior design.
With the Own The Room tool available on the Harlequin website from launch,
why create someone else’s perfect look, when you can #OWNTHEROOM?
The 58 wallpapers and 75 fabrics of the Harlequin Colour I Collection are divided
into these same four looks, offering a personalised experience of design that is
carefully curated to your preferences. Across modern damasks, statement florals
and angular geometrics, featuring both new and bestselling creations,
Harlequin puts the power of design squarely in your hands.
Claire Greenfield, head of design for Harlequin says, “This launch is about giving
people the freedom to express their individuality in the home, by creating a look
that suits their personality. We’re so excited to introduce our ‘Own The Room’ quiz,
for this and other Harlequin collections, where people can discover which of our
four looks reflect who they are. This is such a great opportunity to rethink how we
design spaces. We’re spearheading a totally new approach to creating
the perfect interior- one where you #OWNTHEROOM.”
To see the collection in its entirety, please visit
harlequin.sandersondesigngroup.com
#harlequincolour #OWNTHEROOM
THE LAUNCH COMPRISES THREE BOOKS:
Wallpaper: Harlequin Colour 1 Fabric: Harlequin Colour 1 and Empower Plains
ALL WALLPAPERS AND PRINTED FABRICS ARE
DESIGNED AND MANUFACTURED IN ENGLAND.
