13
Introduction
Flos Outdoor is a new collection created to
illuminate open spaces through a new language,
fnding balance both by hiding in the natural
landscape behind discrete objects, and by conversing
with the architecture through designs with a
unique identity.
Working as always with the best creatives on
the international stage and drawing on the advanced
technology and proven experience in lighting and
waterproof engineering provided by Ares, a company
new to the Group, Flos is now marketing itself
as a leader in outdoor lighting. We are enthusiastic
to embark on this new adventure with the same
innovative design spirit that has made us a leader
on the international design stage.
