ideas and to deliver incredible end results, that’s the
challenge that drives Anne-Cécile and all the team at
Atelier du Pont. Furthermore, when it comes to retail
design, a branch in which Atelier du Pont completely
aces, the challenges are understanding the brand, the
client and the brand’s costumers. Who they are, what
they represent, who they serve, where they are. Those
are the core questions deeply inlaid in the bedrock of
commercial design.
‘’It is fundamental to deeply understand
the client in retail design. Understand the
client, the brand and understand where
they fit in.’’
To speak about dream projects is always fascinating.
You never really expect the answer you’ll listen too. For
Anne-Cécile, her dream project would be renovating a
decrepit, old haunted house. Something with only the
essentials, nested in the urban bosom of a big city.
We finalized by asking Anne-Cécile if she could share
with us just a tiny bit of what’s on her plate right now,
and the inevitable ESA and the Menorca Island hotel
were on the tip of her tong. These two projects are
spiking the curious minds of the design lovers scattered
all over the world (ours included), and we ended with
tremendous expectations towards them.
