COVETED MAGAZINE PAGE 23
NEWS & TRENDS
MDF ITALIA
PHILIPPE STARCK / B&B ITALIA
MDF Italia’s modern furnishing is not just one of the best expressions
of Italian Design creativity, but it also stands for the best technological
Made in Italy in this sector. The Brand ensures top quality standards,
so that furniture is not only aesthetically impeccable but performing,
functional and innovative!
UNIQUE OUTDOOR COLLECTION
A blend of stylistic research, refined aesthetics and production quality –
without giving up comfort and practicality – are the standout features
of the new ARPA collection designed by Ramón Esteve for MDF Italia.
Carrying on the stylistic features of the MDF Italia collection, these sofas,
armchairs and coffee tables embody elegant solutions for furnishing
outdoor residential and hotel spaces with flair and personality. It’s a
universal trend: in the next few months, our living spaces will move
outdoors, with gardens and terraces taking centre stage as they become
Oh, it rains!
A collection of outdoor seating, created by French designer Philippe
Starck for Italian furniture brand B&B Italia, has foldable backrests
that can cover the seat to protect it from the elements. The cheekily
titled Oh, it rains! series comprises a sofa and an armchair with simple,
rectangular seats that are dwarfed by outsized, protruding backrests.
When these are folded down, it covers a surface area both longer
and wider than the seat itself to keep out moisture. The fold-down
mechanism works via an exposed aluminium hinge – a mechanical
joint created especially by Starck in collaboration with the company’s
research and development team. Due to its size, the backrest also
forms a kind of modular wall, that can be used to separate spaces and
create privacy. Starck opted for a raffia-reminiscent texture to give
the design beachside appeal while still being completely waterproof.
Other recent experiments by the designer include an AI-designed
production chair and upholstery made from an apple-based vegan
fabric. Folding elements can make furniture more convenient. Designer
Alexander Gendell made a chair that folds flat and hangs on the wall
as a piece of artwork when not in use.
spaces to be furnished with just as much care and with objects of design
embodying this new relationship between indoors and outdoors.
Arpa collection: The Arpa collection allows you to experience outdoor
spaces as an extension of your living area, with all the style, comfort
and practicality that distinguish MDF Italia furnishing solutions. Sofas,
armchairs and side tables stand out for the elegance of the simple, severe
lines enhanced by the meticulous handiwork of the interwoven strings
of the chairs, giving the Arpa collection its name (ARPA means “harp”
in Italian) while embodying an elaborate, detailed design, top-quality
handiwork, elegant finishings and the pairing of different materials.
“I think the collection reflects the values of the brand. When I started
designing ARPA, I knew that my challenge was to achieve a collection
that was simple and elegant while transmitting a strong personality. This
is how I see MDF Italia.”, said Ramón Esteve, the designer.
