Borselius & Bernstrand | 2O17
Bob, the first member of
the family
Johan Lindau, CEO and design manager of Blå Station,
challenged two of Sweden’s most renowned designers, to
develop a modular sofa that allow for maximum flexibility with
a minimum of components and at a reasonable price.
Stefan Borselius and Thomas Bernstrand worked successfully
together on the design brief and 2017 Bob was introduced
to the market.
The collaboration joined two different temperaments and
working methods. ”You can easily get stuck on details when
you work alone’, say Thomas Bernstrand and Stefan Borselius
in unison. ‘We work faster together when we can switch roles,
taking turns at leaning back to take in the big picture,
or immersing ourselves in the details.”
Bob is fast growing into a multifaceted family, a proof that
rounded forms definitely trump sharp edged design. The
original Bob by Stefan Borselius and Thomas Borselius offers
an undulating and extremely flexible sofa system, which can
both adapt to and shape any space thanks to the cleverly
designed elements. The lush and comfy seating solution snakes
around pillars and flows along walls, as well as forming free-
standing seating islands. With just 7 differently sized elements,
Bob can provide seats facing in every direction. If needed, a
slightly raised plinth can be added for public spaces.
JACK | 2017
