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> > Billiani

Billiani

60

Billiani: Beyond Belonging 2020, 335 408

Finiture
Finishes
Billiani è da sempre sinonimo di legno e colore. E se legno
vuol dire frassino, faggio, rovere e noce, il colore ha tre anime:
quella ironica e fresca delle tinte forti, quella istituzionale e
rigorosa dei toni classici, quella domestica e intima
delle sfumature più eleganti. Di tutte e tre è espressione
la collezione tessuti, che affianca texture basiche a trame
più calde e sofisticate come il bouclé italiano.
Billiani has always been synonymous with wood and colour.
And if wood means ash, beech, oak and walnut, colour has
three souls: the ironic and fresh one of bold shades;
the institutional and rigorous one of classic tones; the domestic
and intimate one of the most elegant hues. The fabric
collection is the expression of all three, combining basic
textures with warmer and more sophisticated ones such as
Italian bouclé.
IV
Werther Toffoloni
Born in 1930 in Udine, where he
passed away in 2017, he dedicated
himself to teaching and industrial
design for more than fifty years.
Werther Toﬀ oloni was a great chair maker.
Among the fi rst industrial designers from
Friuli, Toﬀ oloni was involved in the histories
of many local manufacturers with his idea
of design as “a serious matter, based on the
correctness of the product – that is,
on comfort, resistance and quality of form”.
Toﬀ oloni identifi ed in tradition the
strength of what, through the fi fties and
sixties, was starting to establish itself as
the chair triangle. It is no coincidence that
among his fi rst creations there was the
restyling of the Marocca, the typical Friulian
chair with straw seat, revisited, fi rst of all, to
understand what could be the result of such
an operation: reinterpreting a traditional
term “with a little attention to design”.
The ability to evolve traditional shapes
to make them attractive to the market would
become Toﬀ oloni's stylistic code, as well as
the reason why Billiani commissioned him
from 2004 with the brief to create for the
company, recently arrived in the universe
of design, fresh but reassuring products.
Chairs that with their seriousness tell
a piece of local history.
V
Special

Christopher Guy

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Billiani

Beyond Belonging 2020 335 of 408

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