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> > Arketipo

Arketipo

80

Arketipo: Yearbook 2021, 7 285

ARKETIPO•FIRENZE
012 / 013
2021 YEARBOOK
HISTORY AND HERITAGE
«We’re pushing the rules, and creating the unexpected.»
Without some form of consistency we’d be lost. We are based on an idea network, one that brings together a body of knowledge, craftsmanship and multi-
skills and yet we are constantly learning. It would be boring if we didn’t learn. It would be distressing to think that we have mastered all that there can be
in the interior furniture world. We are constantly adapting, building, growing. Our crafts work is fluid yet tempered with ritualistic vigour.
We think, by showing you how we do it, you can better understand the Arketipo way.
Il nostro è un gruppo di lavoro con un immenso sapere, conoscenze artigianali e competenze multisfaccettate. Eppure, non smettiamo mai di imparare,
perché altrimenti ci annoieremmo. Perciò ci sforziamo costantemente di adattarci, progredire, crescere. La nostra è un’artigianalità fluida, ma temprata da
un’energia rituale. Cosa significa? Per capire veramente il metodo Arketipo, bisogna vederlo all’opera.
Identity, creativity and research
Identità, creatività e ricerca
«Rompiamo le regole creando l'inaspettato.»

Angelo Cappellini

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