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> > Arketipo

Arketipo

80

Arketipo: Perfection Compulsive Disorder 2021, 28 83

CHAPTER II / MASTERS OF MINDFULNESS
PERFECTION • COMPULSIVE • DISORDER
052 /
053
ARKETIPO • FIRENZE
“Whenever there is a good product there is also a
collaboration between the creative and the functional,
because companies are functional in the sense that the
creative without a company can make drawings but to do
the product requires that other functional and applicational
part. Arketipo is a company that believes in designers, in
their ideas and in the great value of collaboration.”
These values are in each and every product; a mindful
approach that is sewed into the fabric of each and every
design that goes from the design board to production. One
such vision and execution is another stand-out design by
Ludovica + Roberto Palomba, Starman.
«Each product has its own story to tell»
A sofa design that is distinctly about, imposition. A theory
of disturbing elements of the natural order to create
something new. New, it’s a meaning that is filled with
trepidation yet it needs to be embraced because, new, can
also mean changing the status quo. Starman is playing
with aggressive and powerful contours, designed to
impose their being in a unique space. Here, you will find
low backs, curved lines, swooping drops and an illusion of
a floating space.
“I don't design a product that is then entrusted to Arketipo,
I design a product for Arketipo, somehow an Arketipo
product is born with its own DNA.”
Starman, sofa 2019
design by Ludovica + Roberto Palomba.
Moodboard, rendering and preliminary
studies of Starman sofa, 2018
design by Ludovica + Roberto Palomba.

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