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What do you see when you switch on an Anglepoise?
A pool of light, or a lamp Illuminating brilliance?
The book you’re reading, the music you’re playing,
the design you’re creating, or even the cake you’re baking.
A design that functions not flirts.
A spring loaded tool that adopts whatever position you command.
A symbol of permanence in a world of obsolescence.
That switches on your imagination, turning darkness into light.
With a reassuring click. On and off.
We’re not just a lamp, we’re an Anglepoise, made for life.
A life we guarantee.
ABANDON DARKNESS
